How Microsoft unlocked bigger deals through prioritizing value story

In an economy where every sales conversation matters and every upsell is crucial, it’s also a time to find places to improve. When you need bigger deals to close, you need additional communication skills that can complement your sales training. But finding a persuasive communication framework designed to give you ROI can be a challenge.

In this session, you’ll learn how Microsoft’s Global Business Value Team elevated their data storytelling skills when communicating with clients. Senior Managing Director of Global Business Value, Jose Manuel Gomez, shares how he has partnered with Duarte for over 3 years now on training different teams at Microsoft.

To unpack how you, too, can have well-rounded, consultative communicators on your sales team, watch our free on-demand webinar: How Microsoft unlocked bigger deals through prioritizing value story. Joined by Duarte’s Chief Customer Officer, Becky Bausman, you’ll learn tips and insights on how to train your sales force on:

• Changing the way sales talks to customers (no one likes data-dumping!)
• Understanding your customers, their KPIs, and how to offer tailored solutions both on-the-fly and in formal presentations
• Making your products and services more relevant to your customers through value story principles
• Providing your sales team with a repeatable, story-based framework that can help increase deal sizes

This 35-minute webinar is followed by 20 minutes of interactive Q&A.

Speakers

Jose Manuel Gomez

Senior Managing Director of Global Business Value, Business Applications, Microsoft

Becky Bausman

Chief Customer Officer, Duarte, Inc.