Overcoming the Odds: Why Data Needs a Storyteller

Only 4% of all C level execs are women of color. Hear one Latina’s perspective on her professional journey and how she overcame challenges that surrounded her, taking away key insights that are universal to all who seek to advance in their careers.

Given data’s privileged position in society, it’s easy to conflate it with the truth. But to accept that data can define something as complex as a person’s potential, career aspirations, or life goals is to overlook the role we play in shaping those outcomes. In reality, data needs a storyteller. That’s because data-backed observations and statistics, while key to supporting arguments, can only show the world as it is through hard-won analysis. And yet, it’s a mistake to let numbers detract from a core tenant of humanism: Everyone is the author of their own destiny.

When it comes to living the totality of this belief, Duarte’s Chief Creative Officer, Diandra Macias, is a prime example. While she prefers the language of design over public speaking, Diandra was moved to share her experience overcoming “accepted” narratives to make her dreams a reality. Rather than letting data dictate how her life unfolded, Diandra seized the future she envisioned through grit, love, and dedication.

To help punctuate the strides of her victory lap, Diandra relied on data storytelling to highlight how data and statistics alone will always produce an incomplete picture.

Overcoming the Odds with Data Storytelling

By harnessing The Duarte Method™, Diandra weaves her personal experience as a single teen mother into a compelling data story to demonstrate the potency of perseverance in action. Not only did Diandra need to overcome societal expectations around teen pregnancies. Her career goals also ran counter to the stark realities of equal representation in leadership positions. But she refused to let numbers determine her fate.

And the numbers were not in her favor: Only 4% of all C-level executives are women of color. Add in the struggles faced by single mothers, and it’s an even steeper climb to a leadership position. However, none of this dissuaded Diandra from pursuing degrees in design, honing her eye and skills across software programs, and arriving at Duarte hungry for fresh challenges.

Hear Diandra’s perspective on her professional journey and how she overcame the data to reach success. Whether you’re looking to tell your own data story or want reassurance of data’s limitations in predicting the future, Diandra provides a breath of fresh air in our data saturated landscape. Discover key insights and inspiration for career advancement or just bask in the universal triumph of overcoming the odds through unwavering belief.

For more information about effective data storytelling, our data storytelling training workshops can help you overcome similar obstacles through the power of a well-crafted narrative.

Discover additional free resources, talks, and insights from subject matter experts at The Duarte Guide to Data Storytelling.

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