Designing a deck to start a movement with Salesforce
Project background
Conference-goers are frequently barraged with facts and numbers. For RSA, Cisco wanted to get the message across about startling statistics around employees breaching security policies in order to more effectively do their jobs. Duarte produced a man-on-the-street style documentary revealing the truth behind statistics. This video embedded these facts more indelibly in the minds of the audience and encouraged more urgency than a recitation of numbers could ever do.
Industry
Services
The results
Connecting numbers to real people
Duarte created a security documentary for Cisco’s RSA conference that amplified urgency, humanizing stats.