How to adapt to your audience’s evolving needs 

Use this free resource, to learn about your audience’s evolving needs on a change journey, and what they need to hear from you on each step.

Need to communicate change to your team, department, or company? Make sure you aren’t tone-deaf or unempathetic to your audience’s needs. While no two change journeys are the same, we have helped a lot of clients communicate change over the years. From that work, we discovered some patterns and needs that your audience needs from you at every step of a change journey.

This free tool will help you:

  • Understand the 5 steps of a change journey and how to communicate through them
  • Identify where on your change journey your audience is actually located
  • What they need to hear from you to move on to the next step of the change journey
  • What action items you need to take at each step of the change journey

This is an excerpt taken from our Illuminate™ workshop.

Download How to adapt to your audience’s evolving needs

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