Resonate Is Hot Off the iBook Presses!

By Paula Tesch

Resonate has made the leap from book to iBook! A significantly enhanced version of the best-selling business book is currently on an iBookshelf near you.

We are proud to say that Resonate is the first interactive business book built using Apple’s iBooks Author, a tool to help publishers create digital books that leverage the iPad’s video, sound, interactive diagrams, and text functionality. If not for the outstanding capabilities of the program (and the iPad!), the Resonate iBook would simply not exist.

The app enabled our designers to create and convey content not possible on the printed page. Resonate’s original print publication contained references to online multimedia content, but it was a separate experience from reading the book. With the iPad’s ability to to support interactive applications and multimedia, the reader is able to transition seamlessly between static and multimedia content.

“Even though Duarte originally packaged Resonate for print, this book was waiting for the interactive opportunity made available in iBooks Author. The iPad technology allows us to produce the book in the visual, cinematic manner I originally envisioned.”
–Nancy Duarte

Among the key concepts in Resonate is the “sparkline,” a representation of the dramatic shape of any persuasive presentation. While this is explained in the print version of Resonate, in the new iPad publication the sparklines come to life through the use of embedded interactive JavaScript applications. These interactive apps intertwine the data in the sparklines with audio recordings of the speeches. The book includes analysis of speeches given by President Ronald Reagan, Dr. Martin Luther King, Jr., and Steve Jobs.

The iBook is packed with goodies, but we walk through our favorite features here:

To buy the new iPad edition of Resonate, visit:
https://itunes.apple.com/us/book/resonate/id517154732?mt=11