Double Rainbow

By Eric Albertson

In our workshops we often show what great stories might look like had they been presented as PowerPoint presentations—usually to demonstrate how the typical business presentation can suck the life out of a powerful story.

We wondered what the PowerPoint version of the recent Double Rainbow web video would look like.  Here is what we thought it might be like, if it were taken and presented in the standard, bullet-style presentation:

Compare that to the original story.

Can you see that there is just something missing from the PowerPoint version?  Where is the passion?  Where is the memorable moment?  Where is the “whoa?”

So, the lesson is to be careful when following the default layouts in PowerPoint.  Ask yourself, “What would be the best way to convey this information?”  Perhaps a bulleted list isn’t the answer.  Maybe just telling a story from the heart will give your amazing story the impact it deserves.

Whoa…