Great leaders rely on varied communication tools to inspire their teams and influence others to take action. But there’s one powerful persuasive tool execs are often reluctant to use: telling personal stories. Instead, when leaders give a presentation or speech, they’re quick to turn to impressive stats and industry news to persuade. Those same leaders […] continue reading
Every human interprets situations, instances, and occurrences around us through the lens of story. Stories help us frame the world we experience, giving us a handle on reality. We are wired for stories. And we consume lots of them. Think about how many hours a year you spend reading stories in magazines or books and […] continue reading
In our recent webinar, “Persuading Your Audience Through Story” with Duarte content developers and speaker coaches Jeff Davenport and Doug Neff, we received great audience questions about the art of storytelling. Following, Jeff answers six of the most asked questions we weren’t able to answer live. How do you introduce stories seamlessly into presentations? Do […] continue reading
Here’s the scene: You’re leading a change. You’re motivated. You’re energized. You have a good idea (or someone else does) and you can see it will result in great things. Now you’re trying to get other people to make it happen. It’s time to communicate! Ah, but your idea requires people to get over that […] continue reading
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