Change needs a story.
Find yours.

You attended ATD26 and explored how Duarte's frameworks can help you diagnose audience change resistance and respond with empathy.  Here's how to put that into practice the moment you get back.  

A sea of drab, same-colored umbrellas with an arm extended above holding a bright, different colored umbrella. Change conversations require a story crafted that names the problem and provides an exciting, actionable solution to win over crowds and stakeholders. The Venture Scape™ Story Crafter can help.

You mapped your change effort on the Venture Scape™. You diagnosed why your audience may be resisting. And you explored how stories, speeches, and ceremonies can move people forward when everything else stalls.

Now, the question is: what’s your story?

This activity bridges the ATD session and the work waiting for you back at your organization. It’s built for L&D professionals who want to turn the insight from today into something their teams can actually use.

Story Mining uses the stages of the change journey as prompts to surface real moments from your career that carry the right emotional weight for your audience. (You have more material than you think.)

Story Crafting gives you a three-act storytelling structure to shape the best of those moments into narratives you can use in your next high-resistance conversation.

Fill out the form to download the free activity.

Your audience is somewhere on the Venture Scape™ right now.
Find the story that meets them there.

P.S.  Need to bring empathy-driven change communication to your organization? Let’s talk.

Audience engagement
Communication strategy
*required

Download the Venture Scape™ Story Crafter

Craft the story your organization needs to sustain change and align for the future.

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