Presentation Principles
Write, design, and deliver engaging presentations using tips from the HBR Guide to Persuasive Presentations.

- Discover the best practices for visually displaying messages
- Become a dynamic, comfortable, and empathetic speaker
- Understand the context of your communication and work within a story framework
- Transform your audience from feeling and thinking one way to feeling and thinking in a new way
The purpose of a presentation is to persuade others to adopt your ideas. Many are prone to think that a strong argument and unquestionable facts will do the convincing for them, but the truth is—facts alone fail to persuade.
To influence your colleagues and customers, you’ve got to conceive, design, and deliver a presentation that really makes an impact. Discovering the art of crafting memorable messages and creating powerful visuals will help you win over the toughest crowds and show people why your ideas matter to them.
In this online course, based on Nancy Duarte’s best-selling book, the HBR Guide to Persuasive Presentations, you’ll discover how to tell stories, visualize ideas, and present with confidence.

Elevating your teams’ communication skills has never been easier thanks to the HBR Guide to Persuasive Presentations. It’s one of 20 titles on HBR’s “Ideas with Impact List,” which honors books that are adopted widely inside organizations.
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