Some ideas are best put in motion. Videos, demos, and motion graphics — whether embedded into a presentation or standing on their own — are the most popular choice for nearly 92% of marketers.
But multimedia isn’t just more popular; 70% say it’s more effective. In fact, marketers credit video with generating a staggering 23% of leads. When combined with the proven effects of Duarte’s storytelling methods, multimedia has the power to persuade your audience in a way no other medium can.